A young dental company asked our consultants to review and critique their growth strategy.
An innovative R&D intensive medical device biomaterials company had spun out a subsidiary to target specifically the dental market, which it saw as an attractive opportunity and sufficiently different to core business to justify a special focus. The client had a number of challenges to grow the business including choosing the right business model, branding to project premium dental innovation and marketing to both users and influencers in the supply chain. The client asked our medical device consulting experts to critique their developing strategy in a workshop that included their senior team and our experts in the dental market and biomaterials. Our dental market expert who had held senior positions in a number of leading dental companies provided a top level review of the strategy with a more global perspective than had previously been considered and made recommendations for a future direction.
We are a specialist medical device consultancy consisting of industry experts with long and successful track records in commercialising medical device products. We have broad functional and sector experience, and would welcome an opportunity to discuss with you any challenge relating to creating sustainable value from medical technologies.
Munna Choudhury of Alacramed will be attending UK BIOTECH SUMMIT 2019, on
Mark Wickham of Alacramed will be attending Med-Tech Innovation Expo 2019 at
We understand the need for accurate, tailored health economic and budget impact
Alacramed Ltd, St Johns Innovation Centre, Cowley Road, Cambridge,
+44 (0) 1223 421885